Maintain a Healthy Account Health Rating on Amazon During the Holidays
The holiday season is one of the most critical periods for Amazon sellers. With higher order volumes, the risk of account issues also increases. Amazon emphasizes monitoring your Account Health Rating (AHR) to prevent potential account deactivation and maintain smooth sales operations.
AHR is a color-coded score ranging from 0 to 1,000 that reflects your account’s compliance with Amazon’s policies and its impact on customer experience. A lower score can put your selling privileges at risk.
What’s New
Amazon provides clear guidance for sellers to maintain a healthy AHR:
Score Monitoring: Review your AHR regularly to identify issues early.
Issue Resolution: Address violations promptly, prioritizing those with higher severity.
Accurate Product Information: Ensure product detail pages are correct and up to date.
Quality Control: Conduct thorough checks to prevent defective products from reaching customers.
Points Recovery: Resolve issues to regain points; fulfilling orders also adds points to your AHR.
Why This Update Matters
During peak holiday sales, a low AHR can lead to account suspension, lost sales, and reputational damage. Staying proactive ensures:
Continuous account operation
Higher customer satisfaction
Reduced risk of listing suppression or deactivation
Smooth order fulfillment
Pro Tips from Xtended.GH
Audit your account weekly during high-volume periods.
Track critical and high-severity issues first to prevent escalation.
Double-check product listings for accuracy and completeness.
Conduct internal quality control before shipping products.
How Xtended.GH Can Help
At Xtended.GH, we specialize in backend operations support for eCommerce sellers. Our team can help by:
Monitoring your Amazon account health metrics
Alerting you to critical AHR issues before they impact operations
Supporting data and listing consistency across your catalog
Providing operational guidance to ensure smooth holiday performance
Selling online? Book an appointment today - we’ll handle the backend while you focus on growing your brand.
Get in Touch
Ensure your Amazon account is holiday-ready! Contact our team at sales@xtendedgh.com. We’ll help you maintain a healthy Account Health Rating and keep your operations running smoothly during peak season.
Final Thoughts
A proactive approach to Account Health Rating can prevent deactivation and maximize holiday sales. With Xtended.GH managing your backend, you can focus on growth while we ensure your account stays healthy.

