Prime Day 2025: Send Inventory to AWD by May 15 & Top Seller Tips
Prime Day 2025 is already on the horizon, and Amazon has rolled out key updates to help sellers maximize their success. With 2024’s event shattering records (200M+ items sold by third-party sellers), preparation is critical. Whether you’re a seasoned seller or new to the game, here’s how to leverage Amazon’s latest announcements and Xtended.GH’s expertise to crush your Prime Day goals.
What’s New
AWD Inventory Deadline (May 15, 2025):
Ship inventory to Amazon Warehousing & Distribution (AWD) by May 15 to ensure Prime eligibility and access to expanded facilities in the South Central, Southeast, and East Coast U.S.Enhanced Seller Tools:
New features like Prime Day-specific storefront scheduling, Brand Referral Bonus enrollment, and dynamic ad bidding options
Why This Update Matters
Prime Badge Advantage: Products in AWD by the deadline qualify for Prime shipping, boosting visibility and trust.
Faster Fulfillment: Expanded AWD centers reduce delivery times, critical to meeting shopper expectations for fast, free shipping.
Competitive Edge: Early preparation ensures optimal Deal and Ads strategy execution, and inventory stability during the sales rush.
Pro Tips from Xtended.GH
Optimize Inventory:
Prioritize top-selling SKUs for AWD to avoid stockouts.
Use Amazon’s inventory management guides to forecast demand.
Win with Ads & Deals:
Launch Prime-exclusive Coupons (5%+ discounts) and Lightning Deals to stand out.
Use dynamic bidding for Sponsored Products to maximize ROI.
Leverage Brand Tools:
Create a Prime Day storefront and A+ Content (submit 1+ week early for approval).
Enroll in the Brand Referral Bonus to earn 10% credits on qualified sales from off-Amazon advertising.
How Xtended.GH Can Help
AWD Logistics: Streamline inventory shipping to meet the May 15 deadline.
Ad Campaign Management: Design high-converting Prime Day Sponsored Ad campaigns for coupons, and deals.
Brand Growth: Build custom storefronts, run A/B tests, and secure A+ Content approvals swiftly.
Get in Touch
Don’t leave Prime Day success to chance! Schedule a free consultation with Xtended.GH to refine your strategy and execution.
Final Thoughts
Prime Day 2025 is a golden opportunity to scale your Amazon business. By acting on these updates and partnering with Xtended.GH, you’ll position your brand for record-breaking sales and long-term growth. Start preparing today!