Pre-Owned Program Now Open to All Sellers on Walmart
Walmart sellers now have an exciting opportunity to expand their assortment through the Pre-Owned program. Starting December 15, 2025, all Marketplace sellers can apply to sell Pre-Owned items directly through the Seller Center, tapping into the growing resale market and attracting value-conscious shoppers.
What’s New
The Pre-Owned program is now open to all Walmart Marketplace sellers via the Exclusive Programs page in Seller Center.
Sellers can list eligible Pre-Owned products to expand their offerings and reach a broader audience.
The Resold program remains invite-only, keeping exclusive access for select sellers.
Why This Update Matters
Diversify product assortment: Offer budget-friendly, high-demand items to attract new customers.
Capitalize on resale growth: The secondary goods market continues to grow as shoppers seek sustainable and affordable options.
Drive incremental sales: Pre-Owned items can complement existing inventory, increasing overall Marketplace revenue.
Improve competitiveness: Early adoption allows sellers to secure visibility and establish trust in this segment.
Pro Tips from Xtended.GH
Review your inventory to identify suitable products for the Pre-Owned program.
Ensure high-quality product condition and accurate descriptions to maintain customer trust.
Monitor performance metrics closely after launching Pre-Owned items to adjust pricing and strategy.
Integrate Pre-Owned listings with your backend catalog management for consistent operations.
How Xtended.GH Can Help
Assist with catalog setup and backend operations for Pre-Owned listings.
Ensure product data is accurate and compliant with Walmart’s Pre-Owned program guidelines.
Monitor listings, inventory, and performance metrics to optimize sales and operational efficiency.
Provide reporting insights to help you scale this new sales channel effectively.
Get in Touch
Selling on Walmart? Book an appointment - we’ll handle the backend while you grow your brand.
Final Thoughts
The Walmart Pre-Owned program opens new revenue streams for sellers willing to embrace resale opportunities. Proper backend management ensures your listings perform efficiently, maximize customer trust, and drive growth.
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